Experience the new Fiat 500e on a test drive – with the test drive butler.

The new all-electric FIAT 500 is experienced with a test drive.


Finally, the time has come: The new Fiat 5oo is here!

Completely redesigned but staying true to its iconic style, it is ready to revolutionize tomorrow’s mobility:

Fully electric, emission-free and stylish like no other. Built on an entirely new platform, it was created for the next decade and meets all the requirements of more sustainable, connected and autonomous mobility.

Welcome to the future!

Fiat 500 e Campaign

The campaign was conceptualized, planned and implemented throughout Austria in cooperation with FCA Österreich GmbH. About 70 Dealers were directly connected and equipped with the system. In addition to the national Landing page, each individual dealership with its own Landing Page so that targeted & regional advertising could also be used. The advertising measures were individually tailored to the region and the measures (Social media, online banners, Google Ads, etc.) and could thus be used in a targeted and effective manner.

Fiat 500e

  • Test drives module
  • Event module
  • Campaigns module
  • Mailing